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- Departments:City Manager's Office
- Title:Director of the Office of Communication and Community Engagement
- Phone:(775) 348-3909
Deanna is committed to use her marketing talents she garnered in both the public and private sector to make the City of Reno’s communications and community outreach the number one most effectively innovative government communications department.
Deanna leads a talented team in accomplishing proactive communications programs that help create awareness, and educate residents and visitors about City services, events, programs and initiatives. The Office of Communications and Community Engagement (OCCE) also supports other internal departments as an in-house full-service, collaborative communications agency.
Deanna was formerly the Regional Vice President of Sales and Marketing for JMA Ventures, LLC, a full service real estate investment firm with more than $500 million in existing projects including holdings such as Alpine Meadows and Homewood Mountain Resorts. In conjunction with the team there, Deanna oversaw the re-branding of Alpine Meadows that led to one of the highest revenue-producing seasons in the history of the ski resort.
Prior to that, Deanna was the Executive Director of Marketing for seven years for the Reno-Sparks Convention & Visitors Authority. She and the team there developed and executed an extensive and successful re-branding campaign for Reno-Tahoe to redirect public perception from a gaming destination to an indoor and outdoor adventure Mecca: America’s Adventure Place.